I think that the number one way that web2.0 will influence the real estate market is through the social networking tools that are now out there. Insurance, real estate, and travel are three areas that I think are falling behind in the social media arena that do not have to be. The idea of network referrals and word of mouth are the backbones of these industries, and that is where web2.0 could be throwing even the novice ahead of his competition if he could only harness a small amount of the social media networks referring potential.